With over 70 years of specialized hair care expertise, Saehan Cosmetics delivers premium shampoo and hair care products from R&D to mass production. Experience our total ODM solutions leading the way in clean beauty, vegan, and functional hair care innovation.
Original Design Manufacturing — A one-stop service from formulation development to finished product
Hair Care ODM (Original Design Manufacturing) is a business model in which the manufacturer handles every stage of the process — from formulation development, design, and production to quality control — based on the brand's concept and requirements. Unlike OEM (Original Equipment Manufacturing), where the manufacturer simply produces according to a provided formula, ODM leverages the manufacturer's own R&D capabilities to design and create products optimized for your brand from the ground up.
Founded in 1956, Saehan Cosmetics is a specialized ODM/OEM company with over 70 years of dedicated expertise in hair care. Drawing on decades of accumulated formulation technology and manufacturing know-how, we have partnered with leading domestic and international brands across a wide range of hair care product categories, including shampoo. Our in-house factory and research laboratory are located in Namdong-gu, Incheon, and we hold both ISO 22716 (Cosmetics GMP) and ISO 9001 (Quality Management System) certifications, ensuring world-class quality standards.
The hair care market continues to grow year after year, and the global influence of K-Beauty has driven a surge in overseas demand for Korean-made shampoos and hair care products. To successfully launch a new brand or expand your existing product line in this dynamic market, you need more than basic manufacturing capability — you need a professional ODM partner who can interpret trends and develop innovative formulations.
Saehan Cosmetics has partnered with major Korean brands such as LG Household & Health Care, The Face Shop, and Chong Kun Dang, as well as clients in the United States, Canada, Japan, Southeast Asia, Europe, and beyond. The regulatory expertise and deep understanding of consumer preferences we have gained through these global partnerships are among our greatest competitive advantages.
Customized hair care solutions tailored to your brand's vision
We develop and produce every type of shampoo — anti-hair loss functional shampoo, scalp care shampoo, damage repair shampoo, color protection shampoo, volumizing shampoo, and more. Silicone-free and sulfate-free formulations are also available.
We specialize in developing deep conditioning treatments, rinses, and conditioners for damaged hair repair. High-performance formulations utilizing protein complexes, keratin, botanical oils, and other active ingredients are our forte.
We develop intensive hair mask packs for weekly deep conditioning. Available in cream, steam, and sheet formats, our formulations maximize both consumer convenience and product efficacy.
We manufacture premium hair essences and oils using argan oil, camellia oil, marula oil, and other high-quality botanical oils. From lightweight textures to concentrated serums, we can design a wide range of formulations.
We develop functional hair tonics for scalp health and hair loss prevention. Our formulations incorporate scientifically validated active ingredients such as biotin, caffeine, and botanical extracts for effective scalp care solutions.
Developing differentiated formulations with 70 years of hair care expertise
Saehan Cosmetics' central research laboratory is staffed by a team of scientists who specialize exclusively in hair care. Leveraging decades of formulation databases and raw material evaluation experience, we design products optimized for each client's target market and consumer needs. Our strengths go far beyond basic cleansing — we excel at developing science-backed functional formulations for scalp microbiome balance, hair structure restoration, color longevity enhancement, and more.
Saehan Cosmetics' ODM process follows a systematic, step-by-step approach. We begin with a detailed briefing session to understand your product concept, target consumers, price range, and distribution channels. Our laboratory then designs the optimal ingredient combinations and formulations, conducting rigorous testing and stability trials to finalize the sample. Including client feedback and revision cycles, we typically confirm a satisfactory sample within 4 to 8 weeks.
Concept, target, price analysis
Ingredient selection, formula design
Prototyping, stability testing
Scale-up, QC inspection, shipment
Through partnerships with over 200 domestic and international raw material suppliers, Saehan Cosmetics can rapidly secure the latest trending ingredients. We are also actively developing next-generation hair care products utilizing innovative materials such as bio-fermented ingredients, upcycled raw materials, and marine-derived compounds.
Saehan Cosmetics' commitment to sustainable beauty
Demand for clean beauty and vegan products in the global hair care market has been recording double-digit annual growth rates. Consumers no longer choose shampoos based solely on cleansing power or fragrance. Conscious consumption — considering safe ingredients, eco-friendly packaging, cruelty-free practices, and ethical ingredient sourcing — has become the mainstream.
Saehan Cosmetics has proactively addressed these market shifts by building robust clean beauty hair care development capabilities. Beyond EWG Green-rated ingredient prioritization, silicone-free, sulfate-free, and paraben-free formulations, we can also develop 100% vegan shampoos and treatments using exclusively vegan-certified raw materials.
The functional shampoo market is also expanding rapidly. Developing anti-hair loss shampoos and scalp care tonics as certified functional cosmetics is one of Saehan Cosmetics' core competencies. We formulate scientifically proven active ingredients — biotin, niacinamide, dexpanthenol, and more — at optimal concentrations to deliver results consumers can truly feel.
We are also pioneering innovative product development that incorporates the latest hair science, including prebiotics and probiotics based on scalp microbiome research, and next-generation damage care products utilizing hair bonding technology. By combining K-Beauty's strength in naturally derived ingredients with cutting-edge biotechnology, we create premium hair care products with genuine global competitiveness.
Manufactured under strict quality control in our GMP-certified facility
Saehan Cosmetics' Incheon factory is equipped with state-of-the-art production facilities, with sufficient annual capacity to produce millions of hair care products. Automated filling lines, precision weighing systems, and automatic labeling systems ensure consistent quality and efficient mass production.
Our Quality Control (QC) department conducts rigorous inspections at every stage — from raw material intake to finished product shipment. Only products that pass our multi-layered quality gates, including incoming material appearance, purity, and microbial testing, in-process inspections, and final product evaluations for appearance, pH, viscosity, microbiology, and stability, are cleared for release.
ISO 22716 (Cosmetics Good Manufacturing Practice, CGMP) certification means our manufacturing facility and processes meet internationally recognized quality standards. This certification is essential for export to major markets including the US FDA and EU, and demonstrates that Saehan Cosmetics is a reliable manufacturing partner meeting global quality benchmarks.
Our ISO 9001 certification ensures that our organization-wide quality management system operates systematically, with continuous improvement processes that enhance customer satisfaction. Every step — from raw material intake, manufacturing, quality inspection, and packaging to shipment — is documented and managed through a fully traceable system.
Find answers to common questions about hair care ODM/OEM
Saehan Cosmetics' hair care ODM minimum order quantity varies by product type and packaging specifications, but generally starts from 3,000 units. We also welcome inquiries from startups and smaller brands seeking smaller production runs. Reorder quantities after the initial order may be negotiated with greater flexibility.
From formulation development to sample finalization takes approximately 4 to 8 weeks, and including mass production, the total timeline is around 8 to 12 weeks. Using our pre-validated formulations can accelerate the process. Products requiring functional certification (e.g., anti-hair loss shampoo) may require additional time for the certification process.
Yes, Saehan Cosmetics has extensive experience developing clean beauty shampoos using vegan-certified ingredients, naturally derived surfactants, and EWG Green-rated raw materials. We can formulate silicone-free, sulfate-free, and paraben-free products across a wide range of clean beauty concepts, and we also offer eco-friendly packaging options such as PCR containers and refill pouches.
Yes, Saehan Cosmetics holds ISO 22716 (GMP) and ISO 9001 certifications, meeting the quality standards required for international export. We can develop products compliant with regulations in the United States, Europe, Southeast Asia, China, and other markets, and provide full certification support. We also assist with issuing the necessary export documentation, including MSDS, COA, and Free Sale Certificates.
Leverage Saehan Cosmetics' 70 years of hair care expertise to build your own premium shampoo brand. Contact us now to schedule a consultation.
Contact Us at info@sae-han.com